We would like to inform you about the use of cookies, pixels and similar technologies (together "cookies") in this Cookie Notice. These are used on our website to enable you to use the website, to allow us to offer you certain features of the website, to improve user-friendliness and allow us to perform certain analyses.
In this Cookie Notice we also inform you about your cookie setting options regarding the cookies on our website. You can configure cookie settings in our Privacy Preference Centre, which you can access by clicking on the button below:
In this Cookie Notice we inform you about the use of cookies on this website and the processing of your personal data collected by us and third parties in connection with visiting and using our website.
To help you find the information that is relevant to you at a glance, we have broken down this Cookie Notice into individual sections:
The controller under data protection law is the entity (or entities) which determines the purposes and means of the processing of your personal data and must therefore ensure compliance with the requirements of data protection legislation. Where two or more controllers jointly determine the purposes and means of the processing, those controllers shall be jointly responsible for the processing, so-called joint controllers.
The controller responsible for the processing of your personal data by Cookies in connection with this website is:
Andreas Stihl Ltd
Contra House
Oak Close
Camberley
Surrey
GU15 3FG
United Kingdom
Phone: +44 (0)1276 20202
Registration number: 01376302
("we", "us").
Our Data Protection Officer can be contacted by sending a letter to the controller’s address marked “for the attention of the Data Protection Officer” or by sending an email to compliance@stihl.co.uk.
Cookies are small text files that we store on your device and that contain data such as personal page settings (e.g. language, screen resolution) and login credentials. We distinguish between strictly necessary cookies, (optional) statistics cookies, (optional) marketing cookies and (optional) profiling cookies. For a more detailed description on the use of these cookies, see section 2.1. The cookies used are stored for different periods of time, so we also distinguish between permanent cookies and session cookies (see section 2.2).
In addition to us (as the "first party"), other parties ("third parties") may also process personal data from you using their own cookies. For more information about such third parties, please refer to the section "First/third-party cookies" (see section 2.3).
Strictly necessary cookies
These cookies are necessary for the website to work, and relate to core functionality such as security, network management, and accessibility. Without these cookies, the website cannot be effectively operated. You may disable these by changing your browser settings, but this may affect how the website functions.
Statistics cookies
These cookies are used to improve the user-friendliness of our website, and hence the user experience, by analysing your behaviour. For example, the cookies collect information about how you use our website, the number of visits you make, the average time you spend and the pages you view. Statistics cookies help us to determine, for example, which elements of our online offering are most widely used and to further develop our website based on your needs. We also use statistics cookies to track and analyse the behaviour of users on our website ("user tracking").
Marketing cookies
These cookies are used to offer you relevant content that is tailored to your interests. They are also used to manage advertising and to measure the effectiveness of advertising campaigns. The cookies record whether or not you have visited a website and what content you have used there. This is based on the unique identification of your browser and your device. The information may be shared with third parties, such as advertisers, and used by them for their own purposes, so that relevant advertising can also be displayed to you on other websites. These cookies are often linked to third-party website features.
Cookies may be stored on your device for either a long period of time or temporarily.
So-called permanent cookies are stored on your device for a set period of time until the cookie expires (or until you delete it beforehand). This saves language settings, for example, so you don't have to configure them again for our website.
A session cookie temporarily stores a session ID while you are active on our website. This prevents you from having to log in again, for example if you change web page within our website. Session cookies are deleted when you leave the website or cease to be valid when your session expires that is, when you leave the website or close your browser.
A first-party cookie is a cookie placed by us as the controller or by our processors on our behalf. Andreas Stihl Limited processes the data collected by the first-party cookies for its own purposes, regardless of whether it has programmed the cookie itself or is using the cookie of another provider.
A third-party cookie is a cookie that is not placed by the website you are currently visiting, but by a third party. This third party could, for example, be one of our service providers, such as an advertising network. Third-party cookies originate from various third-party domains that can use cookies flexibly to track user behaviour on our website and on third-party websites outside the third-party provider’s offering (in particular for user-specific advertising). When you visit a website where the advertising network places advertisements, the advertisements on this website can store a third-party cookie on your device. Although we allow third parties to access our website to install these cookies on users' devices, we do not have any control over the period of time during which these third-party cookies are stored on their devices. The data collected from the cookie is processed by the third party for its own purposes and under its own controllership in accordance with the relevant Privacy Policy and Cookie Policy or under joint controllership with us. This also includes third-party cookies from third-party social networks that allow information to be shared with the respective social networks.
Most browsers are set to accept cookies by default. In addition to your rights as a data subject in relation to the processing of personal data by cookies (see section 5 of the Privacy Notice), you may object to the use of cookies at any time with future effect by setting your browser to accept no cookies or only certain cookies, or to be notified when cookies are sent. If you adopt these browser settings, you may not be able to make full use of all the features of our web pages.
It is also possible to visit our website without accepting optional cookies; however, using it without optional cookies may alter the functioning or availability of the website. If you want to make full use of the functionality of our web pages, we recommend that you accept all cookies.
Please note that your selection affects only the browser you used when you made the selection. If you use different devices or different browsers on a device, you usually need to make your cookie selection again. Under certain circumstances the settings may be reset to the default settings after updates or if you delete cookies from your browser, so you have to reconfigure them.
If you allow cookies in your browser settings, we will show you a cookie banner on our website. This allows you to manage your cookie settings, for example to enable or disable optional cookies. Optional cookies are placed only if you give your consent for the respective cookie category. Please note that strictly necessary cookies do not require your consent and are always placed whenever you allow cookies in your browser settings.
You may withdraw your consent in our Privacy Preference Centre at any time with future effect and change the cookie categories you have selected. To this end, please use the "cookie settings" that are linked at the beginning of this text.
The following tables provide an overview of the cookies we use.
The cookies we use on our website are listed below, giving the name of the cookie, its storage time, purpose, provider and classification to the selectable categories (essential, statistics and marketing).
| Cookie name | Storage time | Purpose | Provided by | Category |
|---|---|---|---|---|
13 months |
These cookies are used by ContentSquare to store the user's consent to tracking. |
ContentSquare |
Statistics |
|
13 months |
This cookie stores the ContentSquare user ID. |
ContentSquare |
Statistics |
|
24 hrs. |
This cookie is associated with sites using Google Tag Manager to load other scripts and code into a page. Where it is used it may be regarded as Strictly Necessary as without it, other scripts may not function correctly. The end of the name is a unique number which is also an identifier for an associated Google Analytics account. |
Essential |
||
90 days |
Used by Facebook to display a range of advertising products, such as real-time bids from third party advertisers. |
https://corporate.stihl.co.uk | Marketing |
|
2 years |
This cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. By default it is set to expire after 2 years, although this is customisable by website owners. |
https://corporate.stihl.co.uk | Statistics |
|
1 minute |
Used to throttle the request rate. If Google Analytics is provided via Google Tag Manager, this cookie is called _dc_gtm_<property-id>. |
https://corporate.stihl.co.uk | Statistics |
|
| _gcl_au | 90 days |
Used by Google AdSense for experimenting with advertisement efficiency across websites using their services |
https://corporate.stihl.co.uk | Marketing |
24 hrs. |
Registers a unique ID that is used to generate statistical data on how the user interacts with the website. |
https://corporate.stihl.co.uk | Statistics |
|
24 hrs. |
_pin_unauth is a first-party cookie which groups actions for users who cannot be identified by Pinterest. |
https://corporate.stihl.co.uk | Marketing |
|
390 days |
UET assigns this unique, anonymized visitor ID, representing a unique visitor. UET stores this data in a first-party cookie. |
Microsoft Advertising |
Marketing |
|
30 days |
Captures visitor behavior to display more relevant advertising. |
https://corporate.stihl.co.uk |
Marketing |
|
24 hrs. |
This cookie is used for email services. It also helps for marketing automation solution for B2B marketers to track customers through all phases of buying cycle. |
Oracle |
Marketing |
|
Eloqua / en25 |
13 months |
Used to identify visitors to the website. |
Oracle |
Marketing |
| FPAU | 89 Days | This cookie collects information about the users and their activity on the website through embedded elements with the purpose of analytics and reporting. | https://corporate.stihl.co.uk | Marketing |
| FPGSID | A few seconds | This cookie registers statistical data about visitors' behaviour on the website. | https://corporate.stihl.co.uk | Statistics |
| FPID | 729 Days | The cookie stores a unique identifier which is used to compile statistics on how visitors use the website. | https://corporate.stihl.co.uk | Statistics |
| FPGSID | A few seconds | This cookie registers statistical data about visitors' behaviour on the website. | https://corporate.stihl.co.uk | Statistics |
| FPLC | A few seconds | The FPLC cookie is a cross-domain link cookie that is hashed from the FPID cookie. | https://corporate.stihl.co.uk | Statistics |
90 days |
Contains a randomly generated user ID. Mouseflow can use this ID to recognise returning users on this website and merge the data from previous visits. |
Mouseflow |
Statistik |
|
mm-click-counter |
1 year |
Counts the number of clicks on the website. |
Oracle |
Marketing |
mm-prio |
1 year |
This cookie saves information on which pop-up is to be displayed next. |
Oracle |
Marketing |
mm-lastSeenProducts |
1 year |
This cookie saves the most recently viewed products. |
Oracle |
Marketing |
6 months |
AdSense for search, Google Ads |
google.com |
Marketing |
|
12 months |
SiteSpect: a permanent cookie (12 months) that tracks a visitor over an extended period of time. It contains information on how the end user interacts with the website and each ad that the end user could have seen before visiting the website. |
https://corporate.stihl.co.uk | Marketing |
|
12 months |
Either (1) session-only or (2) persistent, depending on the situation. Indicates to a downstream load balancer that subsequent requests by a user should be routed to or away from SiteSpect, depending on the cookie's value. |
https://corporate.stihl.co.uk | Essential |
|
12 months |
SiteSpect: stores the date and time of the user's last request to determine if the visit has timed out. In addition, it stores information about the robot test (does SiteSpect think this person is a robot, how many tries of the robot test have we done). |
https://corporate.stihl.co.uk |
Essential |
|
Session |
stihl-country, stihl-language – stores the country and language |
https://corporate.stihl.co.uk | Essential |
|
Session |
stihl-country, stihl-language – stores the country and language |
https://corporate.stihl.co.uk | Essential |
|
TAPID / utag_main_v_id |
24 hrs. |
Users of Tealium EventStream and AudienceStream use Tealium Collect to send data from their websites and apps to the customer data platform for processing. These data collection requirements rely on the original cookie, utag_main_v_id, but can also use a third-party cookie called TAPID. In the majority of cases, the TAPID cookie is identical to utag_main_v_id, and is unique to the visitor and the Tealium account. Each cookie can be used as the primary identifier when collecting visitor information. |
Marketing |
|
| test_cookie | A few seconds | This cookie is set by DoubleClick (which is owned by Google) to determine if the website visitor's browser supports cookies. | doubleclick.net | Marketing |
| trx_geo_weather | Session | Saves data on the weather at the user's location. | https://corporate.stihl.co.uk | Statistics |
| trx_ip | 2 years | Stores whether a user is internal or external to STIHL. | https://corporate.stihl.co.uk | Statistics |
universalClickId |
24 hrs. |
We use a Google Tag Manager cookie to exclude our internal users from the website statistics. We use a further cookie to make our website analytics more precise. |
https://corporate.stihl.co.uk | Statistics |
For more information on how we process your personal data, including the personal data collected through cookies and how you can exercise your rights in connection with the processing of your personal data, please refer to our Privacy Notice.